Privacy Policy


Cookies are small text files sent to your computer or mobile device by the websites that you visit. They help make websites work better and provide information to the owners of the site. For instance, this site uses YouTube cookies to embed videos in its pages and Google Analytics cookies to track users’ behaviour whilst on the site. By understanding how people use our site, we can improve the navigation and content to better meet people’s needs. The information collected by the Welsh Government includes IP address, pages visited, browser and operating system. The data will not be used to identify any user personally. 
Web browsers allow some control of cookies through browser settings. To find out more about cookies and how to manage them, visit

What information do we collect?

We monitor user activity to enhance content provided on this site. This website uses Google Analytics, a web analytics service provided by Google Inc. ('Google'). Google Analytics uses 'cookies' and JavaScript code to help analyse user activity on websites. The information generated about your use of the website (including your IP address) will be transmitted to and stored on Google servers in the United States.

Google will use this information to produce user activity reports for this website. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf.

Google will not associate your IP address with any other data previously held. You may refuse the use of cookies by selecting the appropriate settings on your browser. Please note that if cookies are disabled, you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Read Google's Privacy Policy and Google's Terms of Service for detailed information.

We also use software that checks your IP address and returns details of the businesses that visit our website. If you visit our website from a business or organisation, the details of your visit may be recorded. This includes the date and time of your visit, your business or organisation name, business address, business telephone number, business email address, your registered business number, your SIC code(s), the source of your visit, the number of pages you viewed and the amount of time you spent on our website. No details of personal users are tracked - we only receive generic business details if your business or organisation IP address is matched to a business database held by the software providers.

Cookies used on this site

Universal Analytics

Cookie nameDescription
_gaThis helps us count how many people visit this website by tracking if you've visited before
_gatUsed to manage the rate at which page view requests are made

Google Analytics

Cookie nameDescription
_utmaLike _ga, this lets us know if you’ve visited before, so we can count how many of our visitors are new to this website or to a certain page
_utmbThis works with _utmc to calculate the average length of time you spend on this website
_utmcThis works with _utmb to calculate when you close your browser
_utmzThis tells us how you reached this website  (eg from another website or a search engine)


Cookie nameDescription
__atuvcUsed by the AddThis social sharing buttons
__atuvsUsed by the AddThis social sharing buttons

Cookie control widget

Cookie nameDescription
business-wales_cookiecontrolStores your cookie control preference. This is always set.

Drupal Cookies

Cookie nameDescription
has_jsDrupal uses this cookie to indicate whether or not the visitors’ browser has JavaScript enabled.

Drupal authenticated users

Cookie nameDescription
SESS*Session cookie to store the authenticated user session
drupal.tabledrag.showweightSets whether table items are draggable
Drupal.toolbar.collapsedStores the preference to collapse the admin menu display

Data Protection and Confidentiality

By indicating you would like to receive our newsletters you consent to us holding and using your personal information in accordance with this notice.

1. Why we collect your personal details

The purpose of collecting data is for Welsh Government to liaise with you on areas which may be of specific interest to you, and to improve our understanding of potential customers.

2. How will this information be used?

When you indicate you would like to receive our newsletters, your contact information will be held on the Welsh Government's Department for the Economy, Skills & Natural Resources (ESNR) marketing database. From time to time you may receive marketing information which may be of interest to you from this Department, or you may be contacted by the Welsh Government (or marketing agencies working on its behalf) to participate in research or other related activities to help us to better understand our potential customers.

3. Who will the data be used by?

The data you provide will be held on the Welsh Government’s Department for the Economy, Skills and Natural Resources (ESNR) marketing database. Except where required by law, with the exception of marketing agencies employed to work on our behalf, we do not pass on your details to any third party or other government department. 

4. How will the data be held, and for how long?

Your personal data will be processed fairly and lawfully and in a transparent manner under the Data Protection Act and soon to be under the General Data Protection Regulation from May 2018. Your data will be collected in order to contact you with promotions, or to engage in market research activity.

We use leading technologies and encryption software to safeguard your data, and keep strict security standards to prevent any unauthorised access to it.

Your details will be retained on the Stakeholder Register until you require them to be removed and decide you no longer want Welsh Government to liaise with you as a stakeholder through this method.

We would like to remind you that you have a right to see any personal information we hold about you, and you have the right to correct any inaccuracies in it.

You can choose to 'Unsubscribe' at any time by following the 'Unsubscribe' link on our newsletters, which will remove you from our distribution list.

Your information will be stored on a Welsh Government system. If you should want to use another Welsh Government Digital Service in the future you will not need to input this information again. However, you will be prompted when accessing another Welsh Government digital service to accept and agree to the privacy statement for each application registration.

5. Contacting us

You can contact the Welsh Government Trade and Invest team via the following email address: